By Karlee Renkoski
Read Full Article on Baking Business
A bakery product might have an aroma that makes the mouth water, an ingredient list that says health and wellness, and a look that is more than picture perfect; it might even be “Insta-worthy.” However, if a consumer takes a bite and finds the unwanted and unforeseen — perhaps something inedible — the moment of satisfaction is erased. Suddenly a bakery is receiving a complaint, which could spiral into other, bigger consequences.